It’s sometimes hard to stand out on the video world. Everyone is constantly thinking of new ideas or can be hesitant to break new boundaries and try something different. Something I love to incorporate into the videos I make where I am limited for footage is using old stock footage. If done in a creative way, I think this can look great!
An example of this is a lyric video I put together for local Suffolk band, Fick as Fieves for their track ‘Loves Demise‘. I sourced archived footage and old stock footage from adverts, tv dance shows and even cartoons.
Also, mentioned in my previous introductory blog post, I’ve also created a few videos for an American musician Tyler Houser for his songs, including my favourite ‘Love is Dumb‘ and ‘Freaks’. I created these videos combining old footage that I felt would relevant to the themes expressed in the songs. For the Freaks video I pulled apart and glitched an old documentary about Halloween safety from 1977 for extra spookiness. (see both below)
Other great examples include a video from Spirit Club’s ‘Broken Link‘. The footage has been edited and cut in time to the music that it makes for such an exciting watch and it makes you want to watch it over and over again, just so you can take it all in.
Another is Flying Lotus’ new video, created by Winston Hacking. This video combines old footage with puppeteering, collage and animation and takes it to a whole new level. This is a brilliant way of combining creativity alongside with audio. To me, this stands out far more and let’s you use more imagination than your standard narrative-based music video.
Great places to find copyright footage, audio and images is archive.org – it takes some hunting around but you do find some gems! I’d love to see what you can come up with.
Why not get creative this year by creating some imaginative visuals to go alongside a track made by one of our Pop My Mind artists?
Written by Liv Penny